前言 Chapter 1 Preparations for the Negotiation 谈判前的准备 Unit 1 Preparing the Material 资料齐集 Unit 2 Market Research 市场调查 Unit 3 Arranging the Data 整理数据 Unit 4 Internal Discussion 内部商议 Unit 5 Background of Clients 客户背景 Unit 6 Customs 地方习俗 Unit 7 Contacting with the Principal 找负责人 Unit 8 Making an Appointment 约定时间 Unit 9 Treating Clients 安排接待 Unit 10 Greetings 见面寒暄 Unit 11 A Daily Schedule 日程安排 Chapter 2 Opening the Negotiation 开始谈判 Unit 1 Prologue 开场白 Unit 2 Focusing on the Problem 切入问题 Unit 3 Statement 陈述过程 Unit 4 Breaking up the Conversation 中断谈话 Unit 5 Changing the Topic 改变话题 Unit 6 Concluding the Remarks 陈述结论 Unit 7 Product Promotion 产品推销 Unit 8 Merit of Products 产品优点 Unit 9 Marketing Channel 销售渠道 Unit 10 Introducing the Factory 工厂概况 Unit 11 Negotiation About the Price 价格谈判 Unit 12 Agent 代理 Unit 13 Commission 佣金情况 Unit 14 Packing 商品包装 Unit 15 Ordering Goods 要求订货 Unit 16 Date of Delivery 交货日期 Unit 17 Changing the Order 更改订单 Unit 18 Quality of Goods 产品质量 Unit 19 Quantity of the Order 数量要求 Unit 20 Unloading Port 装卸地点 Unit 21 Customs Clearance 通关协议 Unit 22 Letter of Credit 信用证 Unit 23 Installment 分期付款 Unit 24 Commodity Inspection 货物检验 Unit 25 Insurance 保险问题 Unit 26 Detail of the Contract 合同细节 Unit 27 Arbitration 仲裁 Unit 28 Technology Transfer 技术转让 Unit 29 Brand 商标 Unit 30 Bid and Tender 招标与投标 Unit 31 Processing and Assembling Trade 加工装配贸易 Unit 32 Joint Venture 合资企业 Unit 33 Ending the Negotiation 结束谈判 Chapter 3 After the Negotiation 谈判之后 Unit 1 Glee Feast 庆功宴会 Unit 2 Complaint 投诉 Unit 3 Claim 提出索赔