信息系统学报 (第31辑) 目录 主编的话 XI 研究论文 基于影响力加权的在线投资者情绪对股票收益的影响/王高山,王越,董宜麟,张新 1 基于财经新闻的金融领域负面情感词典构建研究/赵又霖,林怡妮,孙虹,程丽洁,徐竟楠,陆颖隽 21 更高的门槛塑造更好的消费者?—消费者努力对线上内容社区顾客公民行为的影响/张悦言,蒋玉石,宋竞,郭琴 40 直播电商服务失败与顾客流失:基于消费者思维认知方式和直播平台类型的调节/彭宇泓,赵娜亨 56 差异化费率影响下平台销售模式选择研究/郭强,杨媛斐,刘震 69 移动应用创新策略与市场表现:一个三维交互模型/陈瑾,李欣欣,康乐乐 84 数字化转型影响中小企业创新绩效的机理研究:数字化业务战略匹配的视角/李立威,成帆 102 平台产品盗版背景下政府监管措施和创新激励策略/史倚凡,李常洪,王佳洛 118 不同首播权下劣势网络视频运营商的节目播出模式与宣传策略/吴昊,谭德庆 139 审稿专家 165 China Journal of Information Systems Issue 31 CONTENTS EDITORS’ NOTES XI ARTICLES Effect of Influence-based Online Investor Sentiment on Stock Returns/ WANG Gaoshan, WANG Yue, DONG Yilin, ZHANG Xin 1 Research on the Construction of Negative Sentiment Dictionary in Finance Based on Financial News/ZHAO Youlin, LIN Yini , SUN Hong , CHENG Lijie , XU Jingnan , LU Yingjun 21 Do Higher Entry Criteria Lead to Better Consumers? The Impact of Consumer Effort on Customer Citizenship Behavior in Online Content Sharing Community/ ZHANG Yueyan, JIANG Yushi, SONG Jing, GUO Qin 40 Livestreaming E-Commerce Service Failure and Customer Churn: The Moderating Effect of Consumers’ Cognitive Thinking Style and Platform Type/ PENG Yuhong, ZHAO Naheng 56 Research on Platform Sales Mode Selection Under the Influence of Differential Commission Rates/GUO Qiang, YANG Yuanfei, LIU Zhen 69 Mobile Application Innovation Strategy and Market Performance: A Three-dimensional Interactive Model/CHEN Jin, LI Xinxin, KANG Lele 84 How does Digital Transformation Affect the Innovation Performance of SMEs: A Perspective of Digital Strategy Alignment/LI Liwei, CHENG Fan 102 Governmental Supervision and Innovation Incentives for Platforms in the Presence of Goods Piracy/SHI Yifan, LI Changhong, WANG Jialuo 118 Program Broadcast Mode and Promotion Strategy of Inferior Online Video Operators Under Different Premiere Rights Situations/WU Hao, TAN Deqing 139 PEER REVIEWERS 165